Ford, ADT team to prevent theft

Ford and ADT are joining forces to strengthen vehicle security, with the launch of Canopy.

The partnership combines ADT’s security monitoring with Ford’s AI-driven video camera technology to offer vehicle owners protection for not just the vehicles themselves, but what’s inside them.

With the combined technology, Canopy aims to provide professional security monitoring through multi-sensor video analytics that customers can easily install to protect expensive work equipment left in vehicles as well as personal items.

“The combination of our technologies and our deep security experience creates a new category of protection for work and personal vehicles,” said Elliot Cohen, ADT’s chief business development officer. “Vehicles represent the second-most-valuable asset for consumers, and helping to protect them extends ADT’s safe, smart and sustainable solutions far beyond the home.”

Franck Louis-Victor, vice president, Ford New Business Platform said theft has been more prevalent throughout the pandemic as thieves know business owners are storing valuables equipment in their vehicles, oftentimes, he says, hauling more than $50,000 worth of gear.

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