John Deere creates farm of the future

Chuck Martin, IoT World Today

April 10, 2023

1 Min Read
John Deere creates farm of the future

John Deere is taking high-tech farming to the next level. The company made a splash at CES in Las Vegas two years ago when it introduced a fully self-driving tractor. It followed up at the next CES earlier this year by showing its high-tech fertilizer and chemical spreader on a long boom pulled by a tractor. Now John Deere is demonstrating that the technology is going to work on farms. At the John Deere Tech Summit, a three-day private event for media and tech influencers held in Austin, top executives detailed the vision, strategy and tactics for developing and deploying technology to help make farmers more proficient and productive. “This is all real stuff,” said Jahmy Hindman, chief technology officer at John Deere. “It’s not a science fair experiment and it’s making a difference in customers’ days today.” John Deere recently purchased a 180-acre farm in Coupland, Texas, an hour’s drive from Austin, converting it to a test farm for technologically advanced farming machinery. It also opened an office in Austin. The summit also involved a full day on that farm, seeing the technology in action firsthand and riding along in large tractors that drive themselves. The Deere vision is to use technology to increase the overall efficiency of farming. To read the complete article, visit IoT World Today.

About the Author

Subscribe to receive Urgent Communications Newsletters
Catch up on the latest tech, media, and telecoms news from across the critical communications community