Wireless Radio Franchise addresses public safety and security
Primedia Business Magazines & Media, Overland Park, KS, has launched a new initiative to meet the changing needs of the wireless radio market. The company operates the annual International Wireless Communications Expo trade show and Mobile Radio Technology magazine.
“The wireless radio industry is undergoing dramatic change. The renewed national focus on public safety and security has put new strategic attention on the industry. Primedia Business’ initiative reflects the growing significance of this industry and more closely aligns IWCE and Mobile Radio Technology, providing better value to readers, attendees and advertisers,” a statement from the company reads.
Amy Cosper has been promoted to the new position of general manager, Wireless Radio Franchise. Cosper will be responsible for sales and editorial of Mobile Radio Technology and RF Design. In addition, Cosper will work with Rita Ugianskis, IWCE’s group show director, in creating trade show content to integrate the market presence across the trade show and magazines.
“Amy has a terrific grasp of the value of great editorial, and the excitement that great content creates in any marketplace. Rita and Amy will work closely together to increase the value of our wireless radio products to all of their users and consumers. This is an exciting industry, at the forefront of one of the most profound developments in our society. They are the perfect team to lead this important initiative,” said Tim Andrews, chief executive officer of Primedia Business.
“Amy brings an incisive mind and exceptional journalistic skills to this integration team. Rita is a seasoned and successful leader in the live event industry,” Andrews said.
Cosper is a 10-year veteran in the publishing and wireless industries. She most recently served as publisher and editor of Satellite Broadband magazine where she developed in-depth content on such topical issues as the Arab world’s satellite network, Qatar-based Al Jezeera. Ugianskis has 10 years of industry experience with Top 200 trade shows such as WasteExpo, the largest North American trade show serving the $40 billion solid waste and recycling market.
Primedia Business produces 80 publications, 130 Web sites, 25 trade shows and 450 books and directories for 20 market sectors including Agribusiness, Communications, Electrical and Public Services, Entertainment, Marketing and Transportation.
The company’s parent, New York-based Primedia, posted 2001 sales of $1.7 billion. Across its various subsidiaries and divisions, the company produces targeted content and integrated marketing products in the consumer and business-to-business sectors. It also produces and distributes specialty video with 18 satellite and digital video product lines, including Channel One Network. About.com leads the company’s news and information group on the Internet.
