We’ve stepped up our press coverage at IWCE 2016; you should, too!

By Stephanie McCall, IWCE Show Director

If you are exhibiting at IWCE 2016 this year, you will want to make sure you take advantage the Exhibitor Press Tips we’ve created for our exhibitors.

Here, you will find a template for your company to create a news announcement, or you can create your own. Either way, just make sure we receive it by sending it to us at [email protected].  In addition, you can submit your press kit to [email protected]. For helpful tips and guidelines about the Press Kits, visit this URL. Make sure you send your Press Kits no later than March 11, 2016. Your Press Kit will be located at this URL.

We’ve taken our press outreach one step further this year. If you would like to as well, let us know if you have a new product, if your company is doing something revolutionary, or you have a customer that is using a your product in an innovative fashion. Do this by contacting our public-relations person Meryl Franzman via e-mail at [email protected] with 2-3 sentences (50 words maximum) about your announcement. If we think we can use your information with any of our media outlets, including Penton brands, we will be in touch.

We look forward to helping you spread the word!